How to Reach Influencers
PODCAST
Marketing School- How to Reach Influencers
KNOW THIS:
It's easier to connect with people who are on their way up. Don't email Kim Kardashian first.
DO THIS:
1. Go after micro-influencers aka people with 5,000-20,000 followers.
2. Search your industry's hashtags, find people near you ad DM them.
3. Only work with super relevant influencers who make sense for your product and who's audience would LOVE your product.
4. Negotiate to only pay for the first few days the post is live. After that, views go down drastically.
FULL EPISODE >>
Resources & Refs:
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